You know communication needs proper attention. You just do not have the capacity – or the budget – for a full-time hire. So it keeps getting pushed down the list, or landing on someone who is already stretched.
Fractional communications leadership gives you an experienced communications professional working alongside your team on an ongoing basis. Someone who understands the sector from the inside, and has the context and experience to set the direction and get things done.
Every engagement is shaped around you. Typically, it includes a mix of:
It works best for organisations that are doing important work but do not have a communications specialist in-house – scholarly publishers, learned societies, research bodies, infrastructure organisations, and mission-driven businesses. You might have a junior team member doing their best, or a generalist covering communications alongside several other responsibilities. What is missing is experienced direction.
It is also a good option for larger organisations covering a gap, navigating a transition, or looking for experienced interim leadership while building out a communications function.
We start with a conversation to understand your situation and make sure fractional leadership is the right fit. If a strategy needs building first, we can start there.
Engagements run for a minimum of three months, with an agreed rhythm of working time each month. This includes asynchronous support – quick questions by message, document reviews, and sense-checking drafts – so you always have someone to reach when you need a steer.
Let’s find out.